SLING & GOODBRATHER | Branding Design

Sling is Korea’s well-known community for office workers that also runs a resto-bar at the center of Seoul city. This network motivated business has expanded and forms a large number of members and launched its subsidiary brand called ‘GoodBrather Space’. GoodBrather space offers shared workspaces, offices, and programs that connect students and the Sling members to an open community with a variety of learning, networking, and mentoring activities. GoodBrather is the home of a multi-use working space located in the heart of Gangnam and Shinchon. As one of the members of this network myself, I enjoyed working on their name-card reflecting the spatial tone and mood of the place into the design.